"In the dark, imagination turns against you" Our imagination can turn into our worst enemy when we're in the dark, making up scary scenarios that make us feel anxious. We leveraged this fun insight and created a Print/Poster campaign to convey how our product offers a sense of control, revealing what's real and removing uncertainty.

Cannes Lions → 1 Bronze
Clio Awards → 1 Bronze

  • C.Costa - PICS SIZE 01 copy
  • C.Costa - PICS SIZE 02 copy